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posts in category:

Publishers

Publishers
Publishers
Smartfeed™: What Is Infinite Scrolling and Why You Should Be Using It
Sivan Kiperman

Sivan Kiperman
Affiliate Marketing
Video Content Syndication: A Primer
Laura Kloot

Laura Kloot
Outbrain News
How We're Benefiting Publishers by Advancing the Open Web for Advertisers
Stephanie Himoff

Stephanie Himoff
Outbrain News
Groupe Le Monde and Outbrain, Towards a 15-Year Relationship
Adrien Boespflug

Adrien Boespflug
Publishers
6 Tips to Drive Faster Page Load Times
Stephanie Sentuc

Stephanie Sentuc
Publishers
8 Network-Wide Measures to Minimize Impact on Publisher Page Load  
Stephanie Sentuc

Stephanie Sentuc
Publishers
Outbrain Unveils Keystone: New Optimization Platform for Publishers
Tara Hassan

Tara Hassan
Outbrain News
Contextual 2.0: How Outbrain is Pioneering the Future of Digital Advertising
Stephanie Sentuc

Stephanie Sentuc
Outbrain News
Outbrain Adds Google Open Bidding to Its Programmatic Offering
Marisa Mendes

Marisa Mendes
Outbrain News
Outbrain Powers New Generation Of Digital Recommendations (Part 2)
Tara Hassan

Tara Hassan
Outbrain News
Outbrain Powers New Generation Of Digital Recommendations (Part 1)
Tara Hassan

Tara Hassan
Programmatic
5 Reasons to Embrace Outbrain Header Bidding
Tara Hassan

Tara Hassan
Media Planning
3 Reasons Why You Should Activate Smartlogic
Claudie Mille

Claudie Mille
AI in Marketing & Advertising
How AI & Machine Learning are Taking Publishing to New Heights
Tara Hassan

Tara Hassan
Publishers
Tools for Publishers to Tackle Core Web Vitals
Jonathan Bradford

Jonathan Bradford
Media Planning
Outbrain Supports LiveRamp Authenticated Traffic Solution to Enable Stronger Post-Cookie Addressability
Katie Secret

Katie Secret
Publishers
What Will a Cookieless Future Look Like? It’s Already Here
Katie Secret

Katie Secret
Publishers
Celebrating Women In Publishing
Tara Hassan

Tara Hassan
Native Advertising
Q&A With Outbrain's Smartlogic Experts
Claudie Mille

Claudie Mille
Outbrain News
Taking the Recommendation Experience to the Next Level with Smartlogic
Amnon Lahav

Amnon Lahav
Outbrain News
Listening to Our Partners: Results From the Outbrain Media Owner Survey
Lisa Wong

Lisa Wong
Publishers
5 Trends Publishers Should Expect to Focus On in 2022
Jonathan Bradford

Jonathan Bradford
Apps & Mobile Marketing
3 Steps to Creating Effective Landing Pages for Your App Install Campaigns
Sydney Davis

Sydney Davis
Holiday Marketing
Publishers: Are You Ready for Black Friday/Cyber Monday?
Lisa Wong

Lisa Wong
Outbrain Best Practices
Audience Campaigns: These Dashboard Updates Will Make Your Life Easier
Claudie Mille

Claudie Mille
Publishers
Building Your Own Web Vitals Dashboard
Jonathan Bradford

Jonathan Bradford
Native Advertising
Facebook Down? Traditional Publishers Up
Bostjan Spetic

Bostjan Spetic
Outbrain News
Publishers are Seeing 40%+ Traffic Surge Due to Facebook Outage
Andraz Tori

Andraz Tori
Outbrain Best Practices
Check Out the Latest Additions to the Outbrain Engage Dashboard
Claudie Mille

Claudie Mille
Publishers
Considerations When Measuring Core Web Vitals
Jonathan Bradford

Jonathan Bradford
Publishers
Understanding Core Web Vitals
Jonathan Bradford

Jonathan Bradford
Publishers
Why the Core Web Vitals Update Matters to Publishers, and What to Do About It
Mitul Gandhi

Mitul Gandhi
Publishers
7 SEO Trends News Publishers Should Watch Out for in 2021
Moran Brayer

Moran Brayer
Publishers
[Publisher Series] Revenue Optimization, Part V: New, LTV-Driven Revenue Planning
Gary Ragusa

Gary Ragusa
Archive
How Publishers Can Optimize & Monetize Branded Content
Rachel Feidelman

Rachel Feidelman
Outbrain Best Practices
[Publisher Series] Revenue Optimization, Part IV: Optimizing Traffic Sources
Gary Ragusa

Gary Ragusa
Outbrain News
Journalism and Local Media Can’t Survive Without You
Josh Feller

Josh Feller
Publishers
[Video] Exclusive Interview with Fran Wills, Part 2: COVID-19 Will Not Break Publishers
Gary Ragusa

Gary Ragusa
Publishers
[Video] Exclusive Interview with Fran Wills, Part 1: The Marriage Between the Local Media Consortium and Outbrain
Gary Ragusa

Gary Ragusa
Publishers
[Publisher Series] Revenue Optimization, Part III: Optimizing Existing Page Layouts
Gary Ragusa

Gary Ragusa
Publishers
6 Strategies for Building Revenue Streams with Outbrain
Cyrus Jabbari

Cyrus Jabbari
Publishers
[Video] Exclusive Interview With Lauren Newman: Supporting Publishers Through COVID-19
Gary Ragusa

Gary Ragusa
Publishers
[Publisher Series] Revenue Optimization, Part II: Optimizing Existing Revenue Sources + RPMs
Gary Ragusa

Gary Ragusa
Publishers
[Publisher Series] Revenue Optimization, Part I: Data Insights & Reporting
Gary Ragusa

Gary Ragusa
Publishers
11 Ways You Can Support Publishers Amidst Coronavirus (Beyond a Donation!)
Rachel Feidelman

Rachel Feidelman
Outbrain News
How the COVID-19 Pandemic Should Remind Us All of the Importance of Independent News Organizations
Erin McCallion

Erin McCallion
Outbrain Best Practices
New Publisher Insights Features Now Available in Outbrain’s Engage Dashboard!
Zoe Monborne

Zoe Monborne
Publishers
4 Ways Your Arbitrage Model Is Depleting the User Experience (And How to Fix It)
Alexa Cupo

Alexa Cupo
Events
[Digi-Publish NY] With Change Comes Solutions
Christo Papadopoulos

Christo Papadopoulos
Agencies
How to Implement AMP on WordPress (& How We Did It)
Ilan Berko

Ilan Berko
Outbrain News
New! More Publisher Insights Launched in the Outbrain Dashboard
Jonathan Bradford

Jonathan Bradford
Outbrain News
IAB Report | Publisher Profitability: Thinking Beyond CPM
Matt Peterson

Matt Peterson
Publishers
How Publishers Must Align Their Digital Strategy to Increase User Acquisition and Engagement
Cyrus Jabbari

Cyrus Jabbari
Outbrain News
Outbrain Powers Native Discovery for Publisher's Newsletters
Rachel Jermansky

Rachel Jermansky
Brainpower - Data Insights
9 Ways to Rev Up Your Auto Content
Rachel Feidelman

Rachel Feidelman
Events
#PublisherPriorities: Data-Informed Decisions and Absolute Authenticity
Sam Steiner

Sam Steiner
Events
Embracing the Mother of Invention: Top 5 Takeaways From Digiday Publishing Summit
Christo Papadopoulos

Christo Papadopoulos
Brainpower - Data Insights
How Publisher Operating Systems Will Help Save the Business
Dennis Yuscavitch

Dennis Yuscavitch
Outbrain News
Publishers: Check Out New Enhancements to the Engage Dashboard
Jonathan Bradford

Jonathan Bradford
Outbrain News
How a German Publisher Gave Its Readers a Choice - And Boosted Engagement of Facebook Referral Traffic
Hendrik Weins

Hendrik Weins
Publishers
Top WordPress Plugins You Should Be Testing
Sivan Kiperman

Sivan Kiperman
Publishers
Outbrain SEO
How Does the Outbrain Module Impact SEO?
Liraz Postan

Liraz Postan
Publishers
Common Website Monetization Mistakes Every Publisher Should Avoid
Common Website Monetization Mistakes Every Publisher Should Avoid
Sivan Kiperman

Sivan Kiperman
Publishers
How to Gain Loyalty and Trust from Customers Though Design
How to Gain Customer Loyalty and Trust Through Design
Diana Ford

Diana Ford
Publishers
What happens when you take “publishing” out of the “publishing business”
What Happens When You Take “Publishing” Out Of The “Publishing Business”
Dennis Yuscavitch

Dennis Yuscavitch
Events
Meet us at DMEXCO 2018 in Cologne
Meet us at DMEXCO 2018 in Cologne
Christoph Kruse

Christoph Kruse
Outbrain News
Ask Yaron Galai Anything
[Webinar] Ask Yaron Galai Anything - Save the Date
Lauren Pica

Lauren Pica
Publishers
Native Auto-Play
Publisher Best Practices for Native Auto-Play Video Monetization and Engagement
Dan Solomon

Dan Solomon
Performance
Outbrain Blog GDPR
GDPR Is Here! 3 Ways to Prepare as Marketers
Lauren Pica

Lauren Pica
Publishers
guarantee deals
Partner or Vendor? The Downside of Guarantee Deals
Dennis Yuscavitch

Dennis Yuscavitch
Branding
GDPR Readiness Checklist
GDPR Readiness Checklist: 9 Things Every Small Business Must Do
Liraz Postan

Liraz Postan
Brainpower - Data Insights
Superbowl
The Sports Content Playbook: Data-Based Insights to Get Sports Fans Engaged
Liraz Postan

Liraz Postan
Publishers
Strong Branding
9 Crucial Branding Mistakes to Avoid
Shana Pilewski

Shana Pilewski
Publishers
Making the Mobile Web a Better Place: Outbrain and Google AMP
Dennis Yuscavitch

Dennis Yuscavitch
Publishers
Parenting
New Parents: Building Bonds With Babies and Brands
Sarah Wiseman

Sarah Wiseman
Outbrain News
Amelia
Fact vs. Fiction: Defining Fake News and Tackling the Industry-Wide Challenge
Keith Pepper

Keith Pepper
Outbrain News
A woman with a computer
What if Publishers Could See the Revenue Value of Their Content in Real-Time?
Dennis Yuscavitch

Dennis Yuscavitch
Publishers
Premium Political Publishers Turn to Outbrain
Premium Political Publishers Turn to Outbrain
Chris Signore

Chris Signore
Publishers
transfer of trust from premium publishers
The Transfer of Trust from Premium Publishers in the Middle of the Funnel
Will Fleiss

Will Fleiss
Outbrain News
Outbrain and SPIEGEL Group Announce Strategic Partnership
Alexander Erlmeier

Alexander Erlmeier
Publishers
Sustaining Premium Publishing
Yaron Galai

Yaron Galai
Publishers
10 New Chatbots That Are Changing the Game
Audrey Ference

Audrey Ference
Publishers
Top 6 Unbranded Pharma Experiences
Jennifer Bassett

Jennifer Bassett
Publishers
4 Amplify Tips and Best Practices for Owned Content
Galit Gablinger

Galit Gablinger
Publishers
The Story of One Iconic Coca Cola Billboard
Yoav Tourel

Yoav Tourel
Publishers
Reimagining the Customer Experience for Retail Companies
Shayla Price

Shayla Price
Publishers
The Future of Brand Storytelling is Kenzo World and Volvo S90
Yoav Tourel

Yoav Tourel
Publishers
The Drop: Canned Rosé Wine that Puts Content First
Jennifer Bassett

Jennifer Bassett
Publishers
Why more advertising partners doesn’t mean more revenue
3 Reasons Why More Advertising Partners Doesn’t Mean More Revenue For Publishers
Sandeep Balani

Sandeep Balani
Publishers
What Publishers Can Learn from The Brands That Learned from Them
Marie Thomas

Marie Thomas
Publishers
Putting in the Hard Work: How We're Positively Changing the Publishing Industry
Yaron Galai

Yaron Galai
Publishers
Outbrain Automatic Yield Graphic
What Does it Take to Eliminate the Blind Spot in Publisher Revenues?
Nic Paul

Nic Paul
Publishers
India.com case study header photo
Publisher Customer Story: India.com Reaches Premium Indian Audiences Through Outbrain
Sandeep Balani

Sandeep Balani
Agencies
Friday Think/g: A Painting Is Worth A Thousand Words
Yoav Tourel

Yoav Tourel
Publishers
Outbrain For Chat Launches on Facebook Messenger
Matt Crenshaw

Matt Crenshaw
Brainpower - Data Insights
Mother’s Day Vs. Father’s Day: Battle of The Page Views (and Affection)
Wendy Bernal

Wendy Bernal
Publishers
Outbrain for Chat
How Will the 4.2 Billion Monthly Messaging Users Discover Your Content?
John LoGioco

John LoGioco
Publishers
Publisher Customer Story: Outbrain Is On The Content Marketing Menu For India's Sanjeev Kapoor
Sandeep Balani

Sandeep Balani
Publishers
graphic; Outbrain Automatic Yield increases ad revenue using real-time technology
New Feature: Connecting content programming and revenue delivery with Automatic Yield
Matt Crenshaw

Matt Crenshaw
Publishers
Case Study: SPH Drives Engagement and Revenue Through Content Distribution
Isabella Barbato

Isabella Barbato
Content Marketing
History of the Press Release
Sarah Gavin

Sarah Gavin
Agencies
photo; cloudy mountain range.
Why Viewability Has No Relevance to Content Marketing
Asaf Hochman

Asaf Hochman
Outbrain News
photo; Outbrain recommendations on the Guardian News & Media
Outbrain Celebrates 3 Year Exclusive Partnership with the Guardian News & Media
Sarah Gavin

Sarah Gavin
Archive
photo; Outbrain and BILD at Dmexco
Celebrating Our New Agreement with BILD.de, Germany's Leading News and Entertainment Site
Sarah Gavin

Sarah Gavin
Content Marketing
photo, journalist interviewing a protester - how to make your earned media work harder
How to Succeed in Content Marketing Without Publishing a Thing - Part 1: Press Coverage
Brandon Carter

Brandon Carter
Publishers
Outbrain Publisher Outlook 2015: A Week of Ideas
Brandon Carter

Brandon Carter
Publishers
photo, holding a megaphone
PR Professionals, How Do You Measure the Impact of Online Press Coverage?
Will Fleiss

Will Fleiss
Publishers
screenshot, the new prevention.com
Outbrain Celebrates New Look Prevention.com & Welcomes Rodale to the Family
Sarah Gavin

Sarah Gavin
Archive
You can filter the Outbrain Engage Dashboard by device type
Product Update: Filtering Content Performance by Device Type on the Engage Dashboard
Mike Nobil

Mike Nobil
Native Advertising
Nike and SB Nation First and Long
The Best Native Ads of 2014
Brandon Carter

Brandon Carter