Celebrating Our New Agreement with BILD.de, Germany’s Leading News and Entertainment Site

Sarah Gavin
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photo; Outbrain and BILD at Dmexco

Team Outbrain with BILD.de executives at Dmexco 2015

 

It’s been a busy Dmexco 2015!

On the heels of new agreements with The Guardian and Le Figaro Group, we’re thrilled to announce an exclusive partnership with BILD.de, Germany’s leading news and entertainment portal.

Our agreement marks the beginning of a new chapter in content discovery for BILD.de’s considerable audience and sustainable, multiplatform growth for their business.

BILD.de has long partnered with us to provide content recommendations for their audience, but in the coming weeks we’ll be expanding the platform across a number of their other properties, including Sportbild.de, TRAVELBOOK, and STYLEBOOK. We’ll also provide insights from our data and real-time statistical analysis to help support their content marketing and brand sponsorship strategies.

New users, more engagement, predictive analytics, and ultimately, greater monetization is the path we’ve embarked on with BILD.de. We’re humbled they’ve chosen us as their partner in content technology.

Stefan Betzold, Managing Director of BILD Digital, said it best: “Content Marketing in the future will play an increasingly important role in the media mix of advertisers. With Outbrain we have a strong partner at our side, who now helps us to successfully expand the monetization of our reach. ”

We look forward to our shared success!

Sarah Gavin

Sarah is Outbrain's European Marketing Director and is responsible for all marketing and communications activity across Outbrain's growing EU territories. Former VP of Marketing & Communications at AOL/The Huffington Post. Sarah was part of AOL’s senior European leadership team and has more than 15 years experience working for some of the world's most reputable companies. Prior to AOL Europe, Sarah was VP Communications International, AOL and a member of Bebo's global leadership team, reporting to CEO, Joanna Shields. In this capacity she was tasked with developing and driving the global corporate/consumer marcoms strategy for the hot youth lifestyle brand alongside AIM, ICQ and number of AOL’s established brands and consumer offerings. Prior to Bebo, Sarah worked for a boutique communications agency where she was part of the management team and headed-up the corporate and B2B division of the company, supporting a wide range of high profile global brands.

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