Attention and the Future of Digital Advertising: Outbrain @DMEXCO 2023

The advertising landscape is constantly changing, as new trends and technologies impact the way brands interact with their audiences. As the digital environment becomes increasingly saturated, brands are struggling to stand out and capture fleeting moments of true user focus. Therefore attention has become a valuable metric for advertisers, as it plays a crucial role in how viewers perceive and respond to ads. 

As a trusted partner for both advertisers and publishers worldwide, Outbrain is proud to take the stages at this year’s DMEXCO to talk about the game-changing power of attention and the future of open web advertising. 

Join Outbrain at DMEXCO

DMEXCO draws industry experts, marketers, and thought leaders from around the world and offers an ideal opportunity to discuss recent challenges and trends in the advertising landscape and the future of open web advertising. Making it the perfect platform for Outbrain to showcase its newest and very exciting offering: Onyx by Outbrain

This year’s event will take place on September 20-21 at the Cologne Exhibition Center. Outbrain will be on site to answer not only questions about Onyx and attention as a valuable key metric for advertisers, but also your questions regarding all Outbrain products, performance marketing on the open web, cookieless solutions, our products for publishers, and much more. Watch out for our masterclass and lecture with insights provided by our most successful customers and an exciting panel discussion with Alexander Erlmeier, Chief Revenue Officer at Outbrain.

Mark your calendar

When: September 20-21, 2023

Where: Köln Messe

Outbrain Booth: Hall 7, Booth D27


  • Media Stage, September 21st, 1:50 pm 
  • Alexander Erlmeier, Chief Revenue Officer at Outbrain


  • Agency Stage, September 20, 12:45 pm
  • Alex Cheeseman, Head of Enterprise UK at Outbrain

Masterclass 7B

  • September 20, 11:15 am
  • Katharina Hafner, Senior Sales Manager at Outbrain
  • Thomas Keihl, Enterprise Sales Lead at Outbrain

Meet Outbrain and explore new possibilities on the open web.

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