Juan is the Content Strategy Manager at Outbrain. He is responsible for determining the overall tone and editorial direction of the company's marketing offerings. Juan is a former Senior Editor at Direct Marketing News, where he covered direct and digital marketing, e-commerce and CRM. His writing has appeared in CRM Magazine, Direct Marketing News and Publishers Weekly, as well as on Esquire.com, ClickZ.com and on ContentMarketingInstitute.com. Juan holds a Master of Fine Arts Degree in creative writing from Columbia University. He holds a BA in creative writing from Bard College.