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Top 10 Best-Loved Outbrain Blogs in 2020

Laura Kloot
Laura Kloot
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2020, you’ve been quite a whirlwind. For digital marketers, it’s been about making the best decisions and adjusting game plans fast in challenging circumstances. Throughout, the Outbrain blog has been a port in the storm, with tips, hacks, and up-to-date content for brands, marketers, and performance pros. Here are the top 10 most clicked, most read articles from the Outbrain blog in 2020. 

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10. What is Programmatic Advertising?

Smarter, more efficient ad buying was the name of the game in 2020. And our article covering the A to Z of programmatic advertising was a definite hit.

9. 7 PR Examples Worth Amplifying

The pandemic and social unrest put many brands under pressure to succeed with PR in 2020. This evergreen article was an inspiration!

8. Native Ads Vs. Display Ads: What are the Differences?

In 2020, native advertising continued to surge in popularity as marketers look for better ways to reach their audiences. This article helped dispel any confusion.

7. [Infographic] Which Ad Headlines and Images Catch Your Readers’ Attention?

One of our most popular ever articles, this exposé about the best ad headlines and images has recently been updated with fresh data-based insights. Check it out!

6. How to Adapt Your Digital Marketing Strategy in a Time of Crisis

It was a tough year for marketers everywhere, and there was no choice but to adapt! Our readers learned how to do that with this popular article about COVID-19 marketing strategies.

5. How to Get Started with Performance Marketing

Clicks and likes are just not enough anymore. Our 5th most-read article in 2020 goes to show how digital marketing is shifting to a sharper focus on data-driven performance.

4. 9 Digital Marketing Strategies to Level Up Your Beauty Business

Despite social distancing, looking and feeling good still counts! Beauty brand owners were checking out this popular post in 2020 to learn how to succeed online in a competitive industry.

3. 7 Customer Engagement Strategies That Marketers Can’t Ignore

This is one of our consistently popular posts. That’s because attracting the interest and attention of customers is key to digital marketing success, every year.  

2. 9 Best Affiliate Programs for 2020

Freshly updated, this post was hot among our affiliate marketers audience in 2020. Take a look at our top recommended affiliate programs  – everyone else is! 

1. 9 Advanced Tactics for Promoting Your YouTube Channel

Welcome to our top blog post this year! Video is still king, and marketers were looking for tactics to get their videos seen and loved. We hope your videos benefitted from this evergreen post too.

So that’s a wrap for 2020!

See you at the Outbrain blog for more powerhouse content in 2021.

P.S. We've got tons of great ideas for growth!

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Laura Kloot

Laura Kloot

Laura is a seasoned content and marketing writer, with over 10 years' experience writing for Israeli and multinational companies operating all over the world. From the Dead Sea to the diamond exchange, Laura produces content that covers a kaleidoscope of subject matter. Now, she's devoting her time to digging deep into every aspect of performance marketing, writing all kinds of Outbrainy content, while raising three kids, a cat, and running her own writing business.