10 Must-Listen Sales Podcasts 2025
So, 2025 has arrived. Whether you’ve jumped into it with fireworks or quiet reflections, chances are your New Year’s resolutions rotate around sales growth.
If our instincts haven’t failed us, learn how to achieve them while tuning in to the best podcasts for sales professionals. If you still haven’t created your “Sales Podcasts 2025” playlist, it’s high time to pick something from our selection. We’ve broken them into categories to help you improve sales skills in every specific area. From prospecting to closing a deal, hit “Play” on a new sales podcast practically every weekday. Most of them air weekly on different days of the week.
Prepare your earbuds and plug them in!
Best Sales Podcasts for Prospecting
Let’s start with the must-listen-to podcasts on sales prospecting. Tune in and learn how to turn complete strangers into paying customers.
1. Outbound Squad Podcast
Host: Jason Bay
Frequency: Weekly, on Tuesdays
Average duration: 60 minutes for interview recordings and 5 minutes for quick tips from the host
Wondering about outbound sales in 2025? What strategies have faded out? What’s new, and what will never go out of date?
This year started for Jason Bay’s sales podcast listeners from the episode addressing these very concerns.
Every salesperson should bend an ear on it to close deals with time-tested prospecting tips on:
- Cold calling
- Cold emailing
- Cold texting
- Voicemailing
- Video meeting
- And more!
For Jacob Barnes, Founder of FlowSavvy, “Outbound Squad Podcast is a goldmine of prospecting insights to close more deals, even with tight deadlines and unfavorable times. After listening to it, you’ll be able to detect the ‘filters’ people apply to your cold calls, messages, or meetings and pass the filtering quickly and effectively.
Especially when it comes to scheduling and handling meetings with busy executives (my favorite episode). Let’s face it—we all want to land meetings with them. Yet, it still remains the toughest task for many.”
2. Cold Outreach Podcast
Host: Nick Patrocky
Frequency: Weekly, on Thursdays
Average duration: 60 minutes
When asked to share the best prospecting podcasts, Edward White, Head of Growth at beehiiv, mentioned Cold Outreach Podcast:
“It’s one of the newborn podcasts on cold outreach I’ve been listening to recently. But it’s not less interesting and insightful than grey-bearded podcasts. Sometimes, even on the contrary. Unlike Cold Email Outreach with Jeremy & Jack, which flashed through my mind first, it covers all the prospecting intricacies. Not solely outreach via cold sales emails.”
Indeed, launched in 2024, the Cold Outreach Podcast has just reached its tenth episode. Nick Patrocky has already interviewed entrepreneurs and sales professionals on burning issues like warming up “icy” leads or disposing of spammy language.
Another thing that makes it stand out is the predictions for the future of sales prospecting. If you’re particularly keen on it, listen to the episodes about the future of cold email or artificial intelligence (AI) in cold outreach.
Greatest Podcasts on Sales Management
This category is for sales managers guiding teams and orchestrating processes.
3. Sales Management Podcast
Host: Cory Bray
Frequency: Weekly
Average duration: 45 minutes
Right now, you may be rolling up your sleeves and testing the waters of sales leadership. Or perhaps you’ve been swimming in it for a while as a Sales Development Leader, VP/Head of Sales, or even CEO. In any case, it would be one of the most helpful sales strategy podcasts for your management dive.
Here’s why.
Whether you’re a “green” or experienced sales manager, you’ll find useful strategies for sales leadership. Consider a few topics Cory Bray has already discussed with founders, CEOs, VPs, and sales leaders in his podcast:
- Sales development training and coaching
- OKRs for salespeople
- Inbound vs. outbound vs. “allbound” sales
- Sales enablement ROI
- CRM systems for lead generation and customer support
- Sales forecasting
According to Gary Hemming, Owner & Finance Director at ABC Finance “Sales Management Podcast with Cory Bray is a total game-changer. If you’re eager to level up your sales enablement game, Cory’s got your back. Trust me, this sales podcast will give you so many ‘aha’ moments. It’s a must-listen for anyone who loves numbers and hates fluff.”
4. Sales Lead Dog Podcast
Host: Christopher Smith
Frequency: Biweekly
Average duration: 30-40 minutes
Are you running at the front like a lead dog but failing to develop the alpha’s qualities to manage your team better?
Then this sales podcast is definitely for your ears.
“It’s not about the business sphere or the number of salespeople on your team. It’s more about how exactly you lead your sales team to closing deals. Your leadership mindset and attitude matter. These are the fundamentals I’ve received from the Sales Lead Dog Podcast,” shared Kathryn MacDonell, CEO at Trilby Misso Lawyers.
It’s also one of those sales tips podcasts that help manage the invisible and the immeasurable, such as a culture of ownership, emotional intelligence, or teamwork.
Suppose you struggle to unite your sales team. And without unity and collaboration, your sales are continuously dropping.
Here you go. The episode is “Jonathan Shapiro: Secrets to Successful Team Alignment.”
Or what if you’ve been running your sales team with your tongue out, closer to a heart attack rather than a sale? The worst part? You don’t see any way to manage stress and high pressure.
There you have it. The episode is “Lee Weech: Balancing Leadership and Self-Care in Sales Management.”
5. The Sales and Marketing Management Podcast
Host: Paul Nolan
Frequency: Monthly
Average duration: 30 minutes
In this podcast, Paul Nolan marries marketing with sales topics in B2B. From hiring and training to strategizing and trying emerging tech—everything is in one audio hub.
Among the podcast guests are founders, researchers, and groundbreakers transforming the B2B sales and marketing landscape. Episode by episode, they share their unique tactics for driving sales transformation as a leader.
Here’s what Tom Golubovich, Head of Marketing & Media Relations at Ninja Transfers, said about it:
“As a marketing leader at a DTF transfer company, I know the grind both sales and marketing managers face. Strategy, metrics, again strategy, and a cup of coffee in between (at best). That’s why this podcast is like a recharge for your brain. It’s not frequent, once a month, but it keeps you constantly upbeat and updated.
What I particularly like about it is that it helps build bridges between marketing and sales. In the long run, both teams will thank you for tuning in.”
B2B Sales Podcasts 2025 for SaaS
If you’re in the SaaS niche of B2B, get an earful of the following podcasts about sales in this digital realm.
6. Make It Happen Mondays
Host: John Barrows
Frequency: Weekly, every Monday
Average duration: 60 minutes
Pushing boundaries in cloud-based technology, Rob Gold, VP of Marketing Communications at Intermedia, remarks, “No matter what cloud service model you operate with—SaaS, PaaS, UCaaS—this sales podcast is your weekly, healthy dose of information, inspiration, and preparation. It fully prepares you for the future with revolutionary sales trends for B2B in general and cloud-based services in particular. The podcast episodes about conversational AI and natural language processing kindled my interest most.”
Keep your finger on the pulse of B2B SaaS by listening to the sales leaders from:
- Otter.ai
- Unbounce
- MySocial.ai
- DealDoc
- Surfe.com
- Seamless.ai
- And many other SaaS brands.
From time to time, John Barrows also invites sales coaches and award-winning authors. This way, you have a superb chance to pile up a decent reading list of sales books. Some of the most recent podcast episodes featured The Transparency Sale by Todd Caponi and Sell Like A Spy by Jeremy Hurewitz.
7. Grow Your B2B SaaS
Host: Joran Hofman
Frequency: Weekly, every Tuesday
Average duration: 40 minutes
When thinking about B2B SaaS sales, your mind probably boils from “how-tos” like these:
- How to do proper sales prospecting in SaaS
- How to create a content strategy to “harvest” more subscriptions
- How to scale beyond founder-led SaaS sales
- How to set up and grow a SaaS affiliate program
- How to leverage social media in SaaS
- How to win a competition in a crowded SaaS market
And guess what?
Joran Hofman tackles them all with his podcast guests, expert players on the SaaS field in B2B.
For Mira Nathalea, Chief Marketing Officer at SoftwareHow, “The utmost value of this podcast roots in the ‘Lessons Learned’ episodes. Each brings a successful story of a SaaS company bootstrapping to an X figure in MRR or ARR. Eventually, you can compare their results and understand what strategy generated the best outcomes.”
Indeed, you can draw valuable lessons from different B2B SaaS companies. For example, listen to how Tally generated $100,000 in MRR with just a team of three. Alternatively, hear the story of Involve.me reaching seven figures in ARR.
Top Sales Podcasts for Closing Deals
Bet you’ve come here for the “juiciest” part—the best sales podcasts 2025 to close deals like a pro.
8. Sales Maven
Host: Nikki Rausch
Frequency: Weekly, on Mondays
Average duration: 20 minutes
Isn’t it time to throw your salesy and pushy strategies into the dustbin?
Just look at them. They only scare your perspective and existing customers away.
Breaking into the fifth year of podcasting with 200+ episodes, Nikki Rausch will help you do that successfully.
Roman Zrazhevskiy, Founder & CEO at MIRA Safety, notes, “This is a great podcast for sales professionals looking for new approaches and ideas. Nikki Rausch, the mastermind behind the show, shares the most powerful antidotes to old-fashioned, typically brutal sales tactics. Every episode is like a breath of fresh air. In my world, that says something!”
In Sales Maven, Nikki Rausch demonstrates radically different paths to closing any deal. Let us drop a spoiler: the key secret is selling with heart. You’ll discover humanized and emotion-focused sales strategies. Armed with those, you can revive conversations with prospects and re-engage and retain customers who might be one foot out the door.
Discover how to humanize selling with Sales Maven.
9. The Diary of a Sales Expert
Host: James White
Frequency: Weekly, every Wednesday
Average duration: From 15 to 60 minutes
As literal as it gets in the title, this podcast is a diary with sales stories (successful and not-so-much). The invited sales experts discuss their major triumphs, missteps, and regrets.
Just to mention a few things you might not be doing (but should be so as not to regret it later!):
- Not reaching your target audience (“being everything for everyone”)
- Not thinking outside the box
- Not using video content in sales outreach
- Not collaborating across departments (wave a “Hi” to your marketing team)
- Not tracking your sales performance
Jeffrey Zhou, CEO and Founder of Fig Loans, shares, “I started listening to this podcast from the episode about selling financial services. Ever since, I’ve been recommending to everyone as one of the top sales podcasts. The reason? It would be wiser to learn from the experiences of others, positive or negative. A victory leaves a clue, while a failure or mistake is a cautionary sign. Thanks to this podcast, you can see both more clearly on your sales roadmap.”
10. Top Secrets of Marketing & Sales
Host: David Blaise
Frequency: Weekly, on Tuesdays
Average duration: 10-15 minutes
Would you like to find a hidden tunnel through which you’d sell fast and painlessly?
Uh, yeah. Who’d say no to that?!
Perhaps you have missed an unnoticeable passageway between social platforms and your sales funnel (remember the trio: TOF, MOF, and BOF). Or—you might have overlooked one of the secret entrances leading to sales success. For example, one of them is Desire + Discipline = Success. And what about little-known spots like the four quadrants of promo sales? You probably under-receive 75% of profits because you’ve tapped only in one quadrant.
David Blaise reveals many more secrets like these in the podcast. And it simultaneously targets salespeople and marketers.
As a seasoned marketer, Brooke Webber, Head of Marketing at Ninja Patches, cites it as one of the best sales podcasts for busy professionals. “You don’t have to spend hours on lengthy podcast episodes. In just ten minutes or so, you receive quick sales tricks and hacks ready for use. Plus, David Blaise has that kind of humor and wit that hooks you immediately.”
Stay Plugged to Sales Podcasts 2025
Have you saved any of those to your playlist?
Here’s a big high five to you for that!
Now, just wait for the next episode release, improve sales skills, and sell like a pro.
In the meantime, how about starting your own podcast on sales? No pressure, though—you can save this idea in the “think later” folder.
