Today we are announcing our expansion into the French market with TF1. We’re proud to partner with France’s national TV station who is using Outbrain on two of its properties, TF1 News and Plurielles, to increase page views and revenue and to attract a new audience.
Olivier Abecassis, COO at e-TF1 said: “As one of the first publishers to be using this innovative technology in France we are seeing that Outbrain’s technology is having a real impact on our user engagement and allowing our readers to discover interesting online content. As a direct result of this enhanced user experience, we are also seeing clear benefits to us such as increased page views, video streams and a stickier, more engaging site.”
See the full press release for more information.