Greetings from DMexco 2017!
The conference is already in full gear—we hope you are enjoying the mingling, the talks, and the ever-flowing beer and bratwurst!
If you happen to be taking part in the festivities, don’t forget to swing by Yaron Galai’s panel on September 14, 11:15am-11:50am at Experience Hall: The Content Debate: Programmatic Creativity, When Content Marketing Turns Smart.
Along with representatives from Google, Publicis, Forbes Media, and justfrank, Outbrain’s Co-Founder and CEO will discuss content marketing’s role in the programmatic advertising space, as well as the benefits and challenges that scale and personalization bring to marketers.
Additionally, he’ll explain why Outbrain has focused so much on staying flexible to marketers’ (and publishers’) specific needs, so they can let their best creative work shine.