Rewriting News Media’s Journey Forward

Over the past few years, publishers have been on a rollercoaster, navigating steep drops in revenue, sudden turns in ad demand, and a seemingly endless climb to capture the elusive attention of digital audiences. While headlines have painted a grim picture, suggesting that news as we know it is on the brink, the real story is much more complex – and, in some ways, surprisingly hopeful. 

Read more on the Association of National Advertisers.