How to leverage AI in your ad campaigns
Joe Addona
Head of Global Sales, Performance Advertisers, Outbrain
Kamila Łuksza-Szpyt
Head of Marketing & Partnerships, Voluum
Giulia Bernasconi
Account Manager, Performance Advertisers, Outbrain
A threat or an opportunity, AI is on everyone’s lips right now. And while most people theorize about the implications AI might have, we have prepared a webinar with three experts who talk about the practical implications of AI in digital advertising.
From easy content creation to market insights, AI allows humans to make more high-level, strategic decisions, saving them from polishing CTAs and headlines by themselves.
Tips on using AI to create your campaigns easier
Capabilities of the AI-based optimisation at Voluum
AI-based targeting, buying models and other features at Outbrain
Opportunities & limitations of current technologies
Important risks which cannot be ignored