Getting Some News...
Duopoly vs. The Future of the Open Web
The events of 2020 brought significant and lasting impacts across the advertising industry that we don’t yet fully understand the implications of.
Source: What's New in Publishing
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Outbrain and Elvie Chosen as Winner of Best Use of Video for Digiday Marketing and Advertising Awards Europe 2020
Outbrain Click-to-Watch Video Smartad delivered 100% engaged and opted-in audiences for Elvie.
Apple vs. Facebook: The Fight Over IDFA and the Impact on Mobile App Marketers
Today’s advertising triopoly is known — Facebook, Google, and most recently, Amazon. But a fourth player has remained inextricably linked to Facebook’s successes and position — Apple.
Outbrain Announces New Strategic Global Partnership with Opera to Bring Native Advertising to Browsers
Marketers can now reach 285 million worldwide consumers programmatically within a range of Opera owned and operated mobile placements