Getting Some News...
Perspectives – Andrew Burke at Outbrain – Trust in premium publishers
AdNews is following the WFH Diaries with a series of Perspectives, asking two questions: What did you learn in 2021 and what are you looking forward to in 2022? We’ve also encouraged the industry to glam, dress for the best, and face next year with optimism. Andrew Burke, APAC Managing Director, Outbrain
Outbrain buys Swiss co Video Intelligence
The Israeli media content recommendation company will pay $55 million in cash and shares. Israeli media content recommendation company Outbrain (Nasdaq: OB) announced today that it has entered a definitive agreement to acquire Swiss-based contextual video technology platform for digital and connected TV media owners video intelligence AG (vi) in a $55 million cash and share deal.
WEMASS Partners With Outbrain as Its Sole Native Technology Partner
The group, created by PRISA, Vocento, and Grupo Godó, signed a three-year agreement with Outbrain as its exclusive partner for native advertising
Source: Globe Newswire
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Facebook’s Winter of Discontent
Though Facebook and Apple have been taking jabs at each other for years, the past two years seems to have been an acceleration toward an unavoidable crash.