{"id":130,"date":"2021-02-08T13:01:16","date_gmt":"2021-02-08T13:01:16","guid":{"rendered":"http:\/\/obresources.wpenginepowered.com\/?post_type=guides&#038;p=130"},"modified":"2024-09-22T14:36:11","modified_gmt":"2024-09-22T14:36:11","slug":"how-to-create-high-conversion-content-for-your-outbrain-campaigns","status":"publish","type":"guides","link":"https:\/\/www.outbrain.com\/resources\/guides\/how-to-create-high-conversion-content-for-your-outbrain-campaigns\/","title":{"rendered":"How to Create High-Conversion Content for Your Outbrain Campaigns"},"featured_media":594,"menu_order":7,"template":"","meta":{"_acf_changed":false},"product":[2],"vertical":[4],"topics":[27],"class_list":["post-130","guides","type-guides","status-publish","has-post-thumbnail","hentry","product-advertisers","vertical-general","topics-becoming-advanced"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.9 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to Create High-Conversion Content for Your Outbrain Campaigns - Resources<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.outbrain.com\/resources\/guides\/how-to-create-high-conversion-content-for-your-outbrain-campaigns\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Create High-Conversion Content for Your Outbrain Campaigns - Resources\" \/>\n<meta property=\"og:description\" content=\"Introduction: In 2014, reeling from two deadly disasters, Malaysia Airlines went ahead with a content marketing campaign: \u201cSend us your bucket list of travel destinations!\u201d Bucket list? 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