It’s a trend that’s already gained steam in Asian markets. Now, US Android users could soon be staring at lock screens populated by ads. What would such a reality mean for brands? And would users stand for it? Industry experts offer their two cents.
In October 2021, Facebook rebranded itself to Meta. The decision comes at a time of decline for the social media giant, which lost daily users for the first time in its 18-year history in the final quarter of 2021 as new competitors such as TikTok stole their market share.
Outbrain, a leading recommendation platform for the open web, has confirmed a multi-year renewal of its global strategic partnership with Foundry, formerly IDG Communications, the world’s leading technology publisher.
As part of our report into future trends for CMOs, we asked representatives from PensionBee, Mindshare, Chip and more for their one piece of advice to future generations of C-suite marketers.
What could be better than a nice refreshing glass of rosé in the sunshine on the mediterranean coastline?