1.0Outbrain - Glossaryhttps://www.outbrain.com/glossaryLaura Kloothttps://www.outbrain.com/glossary/author/lkloot/Ad targeting - Outbrain - Glossaryrich600338<blockquote class="wp-embedded-content" data-secret="VNZUPvlq1H"><a href="https://www.outbrain.com/glossary/ad-targeting/">Ad targeting</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.outbrain.com/glossary/ad-targeting/embed/#?secret=VNZUPvlq1H" width="600" height="338" title="“Ad targeting” — Outbrain - Glossary" data-secret="VNZUPvlq1H" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript">
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Ad targeting is a powerful tool used in digital marketing to tailor ad campaigns to specific audiences. It enables both marketers and publishers to deliver adverts more effectively and efficiently by narrowing ad placements down and displaying ads to people who are most likely to show an interest. Also known as audience targeting, ad targeting […]