{"id":661,"date":"2021-06-01T10:25:23","date_gmt":"2021-06-01T10:25:23","guid":{"rendered":"https:\/\/wpadmin.outbrain.com\/case-studies\/fr\/?p=661"},"modified":"2021-06-03T08:04:46","modified_gmt":"2021-06-03T08:04:46","slug":"dolead-reduit-de-20-son-cpa-grace-a-conversion-bid-strategy-doutbrain","status":"publish","type":"post","link":"https:\/\/www.outbrain.com\/case-studies\/fr\/dolead-reduit-de-20-son-cpa-grace-a-conversion-bid-strategy-doutbrain\/","title":{"rendered":"Dolead r\u00e9duit de 20% son co\u00fbt par lead gr\u00e2ce \u00e0 l\u2019outil \u201cConversion Bid Strategy\u201d d\u2019Outbrain"},"content":{"rendered":"\n<p>Dolead est le sp\u00e9cialiste de la g\u00e9n\u00e9ration de leads qualifi\u00e9s via les canaux digitaux payants en Europe et aux Etats-Unis. Leur approche sectorielle ainsi que leur technologie permettent l\u2019am\u00e9lioration en continu du ROI de leurs clients.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dolead est le sp\u00e9cialiste de la g\u00e9n\u00e9ration de leads qualifi\u00e9s via les canaux digitaux payants en Europe et aux Etats-Unis. Leur approche sectorielle ainsi que leur technologie permettent l\u2019am\u00e9lioration en continu du ROI de leurs clients.<\/p>\n","protected":false},"author":27,"featured_media":675,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[12],"tags":[29,27],"class_list":["post-661","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech","tag-conversions","tag-generation-de-leads"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.9 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Dolead r\u00e9duit de 20% son co\u00fbt par lead gr\u00e2ce \u00e0 l\u2019outil \u201cConversion Bid Strategy\u201d d\u2019Outbrain - French %<\/title>\n<meta name=\"description\" content=\"L\u2019implication de Dolead, notamment via la r\u00e9alisation d\u2019A\/B tests fr\u00e9quents, a jou\u00e9 un r\u00f4le crucial dans la r\u00e9ussite de la campagne.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.outbrain.com\/case-studies\/fr\/dolead-reduit-de-20-son-cpa-grace-a-conversion-bid-strategy-doutbrain\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Dolead r\u00e9duit de 20% son co\u00fbt par lead gr\u00e2ce \u00e0 l\u2019outil \u201cConversion Bid Strategy\u201d d\u2019Outbrain - 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