{"id":592,"date":"2021-03-02T18:22:48","date_gmt":"2021-03-02T18:22:48","guid":{"rendered":"https:\/\/wpadmin.outbrain.com\/case-studies\/fr\/?p=592"},"modified":"2021-03-03T09:45:10","modified_gmt":"2021-03-03T09:45:10","slug":"lessentiel-par-macif-voit-son-engagement-augmenter-de-46-grace-a-la-dsp-zemanta","status":"publish","type":"post","link":"https:\/\/www.outbrain.com\/case-studies\/fr\/lessentiel-par-macif-voit-son-engagement-augmenter-de-46-grace-a-la-dsp-zemanta\/","title":{"rendered":"L\u2018Essentiel par MACIF voit son engagement augmenter de 46% gr\u00e2ce \u00e0 la DSP Zemanta !"},"content":{"rendered":"\n<p>Assureur mutualiste, la Macif s\u2018engage au quotidien aupr\u00e8s de ses 5,5 millions de soci\u00e9taires et clients pour prot\u00e9ger le pr\u00e9sent et permettre l\u2019avenir. \u201cL\u2019Essentiel par Macif\u201d s\u2018\u00e9tait fix\u00e9 pour objectif de rajeunir sa cible en faisant conna\u00eetre les diff\u00e9rents contenus de sa marque et apporter du trafic de qualit\u00e9 sur <a href=\"https:\/\/lessentiel.macif.fr\/\" target=\"_blank\" aria-label=\"undefined (s\u2019ouvre dans un nouvel onglet)\" rel=\"noreferrer noopener\">son site internet<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Assureur mutualiste, la Macif s\u2018engage au quotidien aupr\u00e8s de ses 5,5 millions de soci\u00e9taires et clients pour prot\u00e9ger le pr\u00e9sent et permettre l\u2019avenir. \u201cL\u2019Essentiel par Macif\u201d s\u2018\u00e9tait fix\u00e9 pour objectif de rajeunir sa cible en faisant conna\u00eetre les diff\u00e9rents contenus de sa marque et apporter du trafic de qualit\u00e9 sur son site internet.<\/p>\n","protected":false},"author":27,"featured_media":597,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[67],"tags":[],"class_list":["post-592","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-assurance"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.9 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>L\u2018Essentiel par MACIF voit son engagement augmenter de 46% gr\u00e2ce \u00e0 la DSP Zemanta ! - French<\/title>\n<meta name=\"description\" content=\"L\u2018Essentiel par MACIF voit son engagementaugmenter de 46% gr\u00e2ce \u00e0 la DSP Zemanta !\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.outbrain.com\/case-studies\/fr\/lessentiel-par-macif-voit-son-engagement-augmenter-de-46-grace-a-la-dsp-zemanta\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"L\u2018Essentiel par MACIF voit son engagement augmenter de 46% gr\u00e2ce \u00e0 la DSP Zemanta ! - French\" \/>\n<meta property=\"og:description\" content=\"L\u2018Essentiel par MACIF voit son engagementaugmenter de 46% gr\u00e2ce \u00e0 la DSP Zemanta !\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.outbrain.com\/case-studies\/fr\/lessentiel-par-macif-voit-son-engagement-augmenter-de-46-grace-a-la-dsp-zemanta\/\" \/>\n<meta property=\"og:site_name\" content=\"French\" \/>\n<meta property=\"article:published_time\" content=\"2021-03-02T18:22:48+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-03-03T09:45:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.outbrain.com\/case-studies\/fr\/wp-content\/uploads\/sites\/3\/2021\/03\/shutterstock_1341200384-small.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1988\" \/>\n\t<meta property=\"og:image:height\" content=\"1328\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Adrien Boespflug\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Adrien Boespflug\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.outbrain.com\/case-studies\/fr\/lessentiel-par-macif-voit-son-engagement-augmenter-de-46-grace-a-la-dsp-zemanta\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.outbrain.com\/case-studies\/fr\/lessentiel-par-macif-voit-son-engagement-augmenter-de-46-grace-a-la-dsp-zemanta\/\"},\"author\":{\"name\":\"Adrien Boespflug\",\"@id\":\"https:\/\/www.outbrain.com\/case-studies\/fr\/#\/schema\/person\/8ef317bf4bad92cbd21673818aeb613d\"},\"headline\":\"L\u2018Essentiel par MACIF voit son engagement augmenter de 46% gr\u00e2ce \u00e0 la DSP Zemanta !\",\"datePublished\":\"2021-03-02T18:22:48+00:00\",\"dateModified\":\"2021-03-03T09:45:10+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.outbrain.com\/case-studies\/fr\/lessentiel-par-macif-voit-son-engagement-augmenter-de-46-grace-a-la-dsp-zemanta\/\"},\"wordCount\":76,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.outbrain.com\/case-studies\/fr\/lessentiel-par-macif-voit-son-engagement-augmenter-de-46-grace-a-la-dsp-zemanta\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.outbrain.com\/case-studies\/fr\/wp-content\/uploads\/sites\/3\/2021\/03\/shutterstock_1341200384-small.png\",\"articleSection\":[\"Assurance\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.outbrain.com\/case-studies\/fr\/lessentiel-par-macif-voit-son-engagement-augmenter-de-46-grace-a-la-dsp-zemanta\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.outbrain.com\/case-studies\/fr\/lessentiel-par-macif-voit-son-engagement-augmenter-de-46-grace-a-la-dsp-zemanta\/\",\"url\":\"https:\/\/www.outbrain.com\/case-studies\/fr\/lessentiel-par-macif-voit-son-engagement-augmenter-de-46-grace-a-la-dsp-zemanta\/\",\"name\":\"L\u2018Essentiel par MACIF voit son engagement augmenter de 46% gr\u00e2ce \u00e0 la DSP Zemanta ! 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