{"id":287,"date":"2018-12-20T07:39:29","date_gmt":"2018-12-20T07:39:29","guid":{"rendered":"http:\/\/wpadmin.outbrain.com\/case-studies\/de\/?p=287"},"modified":"2021-10-29T15:01:30","modified_gmt":"2021-10-29T15:01:30","slug":"dhl","status":"publish","type":"post","link":"https:\/\/www.outbrain.com\/case-studies\/de\/dhl\/","title":{"rendered":"DHL Freight erreicht mit Custom Audiences die richtige B2B-Zielgruppe und erzielt Conversions"},"content":{"rendered":"

DHL Freight, die auf den Landtransport spezialisierte Einheit des weltweit f\u00fchrenden Logistikunternehmens Deutsche Post DHL, entwickelte eine Content-Strategie, um italienischen Kunden einen Mehrwert zu bieten. Auf der neuen Webseite k\u00f6nnen Kunden branchenspezifische Nachrichten und Informationen finden, die f\u00fcr sie als Nutzer von Landtransporten sowie Entscheidungstr\u00e4ger relevant sind.<\/p>\n","protected":false},"excerpt":{"rendered":"

DHL Freight, die auf den Landtransport spezialisierte Einheit des weltweit f\u00fchrenden Logistikunternehmens Deutsche Post DHL, entwickelte eine Content-Strategie, um italienischen Kunden einen Mehrwert zu bieten. Auf der neuen Webseite k\u00f6nnen Kunden branchenspezifische Nachrichten und Informationen finden, die f\u00fcr sie als Nutzer von Landtransporten sowie Entscheidungstr\u00e4ger relevant sind.<\/p>\n","protected":false},"author":5,"featured_media":721,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[41,27],"tags":[22,2],"class_list":["post-287","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-b2b","category-transport-logistik","tag-qualifizierter-traffic","tag-verkauf"],"acf":[],"yoast_head":"\nDHL Freight setzt auf Content Marketing | Outbrain Case Studies<\/title>\n<meta name=\"description\" content=\"DHL Freight erreicht mit Custom Audiences die richtige B2B-Zielgruppe und erzielt Conversions. 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