{"id":221,"date":"2018-12-19T09:52:36","date_gmt":"2018-12-19T09:52:36","guid":{"rendered":"http:\/\/wpadmin.outbrain.com\/case-studies\/de\/?p=221"},"modified":"2021-10-29T15:11:02","modified_gmt":"2021-10-29T15:11:02","slug":"mcdonalds","status":"publish","type":"post","link":"https:\/\/www.outbrain.com\/case-studies\/de\/mcdonalds\/","title":{"rendered":"McDonald&#8217;s nutzt Outbrain zur Verbreitung positiver Earned-Media Inhalte und steigert seine Reichweite um 10%"},"content":{"rendered":"<p>Als Yahoo! Sports \u00fcber den Besuch von Joe Flacco, dem \u201eMost Valuable Player\u201c (MVP) des Super Bowls, in einer McDonald\u2019s-Niederlassung in Baltimore berichtete, verwandelte die legend\u00e4re Restaurantkette ihre Freude dar\u00fcber mithilfe von Outbrain in einen Marketingcoup \u2013 in Echtzeit!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Als Yahoo! Sports \u00fcber den Besuch von Joe Flacco, dem \u201eMost Valuable Player\u201c (MVP) des Super Bowls, in einer McDonald\u2019s-Niederlassung in Baltimore berichtete, verwandelte die legend\u00e4re Restaurantkette ihre Freude dar\u00fcber mithilfe von Outbrain in einen Marketingcoup \u2013 in Echtzeit!<\/p>\n","protected":false},"author":3,"featured_media":790,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[45],"tags":[7,40],"class_list":["post-221","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fmcg","tag-audience-development","tag-consideration"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.9 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>McDonald&#039;s nutzt Outbrain zur Verbreitung positiver Earned-Media<\/title>\n<meta name=\"description\" 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