Today, Outbrain is featured in a great post over at Mashable that lists 6 Turnkey Tools for Content Distribution by Contently’s Shane Snow.
For traditional and brand publishers alike, content creation can be difficult to strategize and execute on its own that finding the right audience for the content can often become overlooked. The post examines simple solutions for content distribution and scalable ways to reach new audiences.
From the post:
Charlie Baker, founder of Palimedia, which handles reader acquisition and paid syndication for several global brands, says, “The Outbrain script allows a publisher to reach out beyond its own network of properties to reach users on the Outbrain network in a highly automated fashion. In many cases, I can do more with Outbrain because I don’t have to play by some of the rules Google and Facebook forces on its advertisers.”