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Outbrain Smartads are personalized, innovative and fit the experience.
FitNative ads from Outbrain mold themselves to the reader experience, ensuring the proper, non-intrusive fit.
PersonalizedOutbrain ads are personalized by real interests, ensuring your story is relevant and real for users.
Component-basedCustomized ad components for greater flexibility, including video content in a feed-based layout.
Smartads work better
- 53%+More users look at Native Ad formats vs. banner ads*
- 8.8xHigher engagement than traditional Display formats**
- 15%+Higher purchase intent after clicking Native Ad vs. banner ad***