HAVE A QUESTION?

What are Push Notifications?

Push Notifications

A message (image and text) sent via a notification on a mobile device to subscribing audiences. Push notifications can be used to provide utility, breaking news, live updates or contain advertising messages which take users to owned environments.

Please note – Push Notifications is not a placement type that can be specifically targeted as part of your campaign setup.

Key Information:

  • Advertiser links are surfaced within push notifications which are sent to subscribing users mobile devices
  • Users clicking on the notification are taken directly to the advertiser’s URL.

Examples:

  • Izooto is a third party technology offering a Push Notification solution to publishers allowing them to push content for their subscribers including advertising.

For more information on Platforms, check out this article!

Need Further Help?

Speak to an Outbrain expert

Contact Us