We all love great blogs and we also love to be mobile – isn’t it nice when these two are combined effectively to give us great content and insights wherever we are?
Here’s our roundup of some of the top blogs our team follows to help us with our content marketing covering everything from best practices in content creation, using content to enhance the customer experience and how to use analytics to improve your content strategy and output.
Kissmetrics is our favourite blog on analytics, marketing and testing. And they should know! Kissmetrics takes all the data you’re collecting and ties it to real people to help you see the impact of your campaigns and help you grow your business. We loved their recent post and infographic on content marketing – ‘brewing up the best content’
We love Litmus because it lets you preview your campaigns across 30+ real email clients and devices in minutes, making email testing easy especially on mobile! And we also love their blog as it keeps us up to date with best practices and industry updates like the recent Gmail changes and how it will affect your email marketing..
Totango uncovers customer insights that help you understand which customers need your attention and why. And given they’re the gurus of all things Customer Success, we’re avid readers of their blog
Neil Patel, the founder of Kissmetrics, Crazy Egg and Hello Bar, covers all things marketing, entrepreneurship and tech in his fantastic Quicksprout blog including this highly relevant and practical post on the types of images you should use within your blog posts.. and combined with Outbrain’s image testing feature, you can now test the different types of images on the posts you amplify across our publisher sites.
5. Buffer Blog
Buffer’s ‘buffersocial’ blog is a compilation of their thoughts on sharing, creating, analyzing and converting with social media so they share gems like this recent post on creating effective landing pages.
Think you’ve got some pretty great blog content you’d like to share too? We’d love to hear from you! You can also share it with an even wider audience by amplifying it across our Outbrain network of premium publisher sites.